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Browse by Date: January 2006
ARTICLE

Searching for Growth

January 2006

From Seed World Magazine - Few question that growth is important to seed industry firms. Shareholders of publicly traded firms demand growth. Publicly traded and privately held firms seek growth to capture scale economies, leverage research investment, achieve critical mass and “be a player” among a myriad of other reasons....

ARTICLE

Taking a Fresh Look at Your Marketing Strategy

January 2006

From Feed and Grain Magazine - Most managers think of specific aspects of their marketing mix at crucial points in time, such as deciding when to roll out a new advertising campaign or when to announce price changes. But when was the last time that you looked at your overall...