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Browse By Topic: Strategy
ARTICLE

Knowing Your Customer

April 2018

In the world of agribusiness, knowing your customer base is more important than ever – especially when your customer base includes the complex operations run by today’s large-scale commercial agricultural producers.

ARTICLE

Tackling Marketplace Changes

December 2017

As farmers face industry challenges and changing consumer preferences, so do the agricultural retailers who supply their inputs and services.

CASE STUDY

Cargill Premix & Nutrition: Transforming Talent Management

September 2017

As a result of declining annual operating earnings over the past few years, Cargill implemented several strategic modifications on 2016. One transformation, referred to internally as the Human Resources Transformation, is designed to help enable the firm's people strategy. This case study covers the planning, execution and challenges encountered with this transformation.

CASE STUDY

Driscoll's: Harnessing Digital Technology to Deliver Delight

September 2017

In 2012, Driscoll's launched a farm-to-fork initiative known as the Delight Platform, which allowed consumers to provide feedback on each pack of berries purchased. Internally, Driscoll's depended on sensors, smart systems, data warehousing and smart analytics to ensure consumers consistently received great product. To take it further, they began to question what could be accomplished if they could use their technological advancements to connect the beginning of the chain to the end of the chain.

CASE STUDY

Glanbia Performance Nutrition

September 2017

This case lays out Glanbia’s decision to enter the sports nutrition
business; highlights the repeatable growth model it developed around its first acquisition,
Optimum Nutrition; and describes the scaling of this model through acquisition and
innovation. The case concludes by presenting the challenges and opportunities that faced
CEO Hugh McGuire as he sought to respond to the challenges and opportunities facing the business.

CASE STUDY

McDonald's All Day Breakfast Launch: The Strategic Value of McDonald's Supply Chain

September 2017

This case study is written in two parts at two different points in time. The first part, set in early July 2015, describes the decision by McDonald’s management to propose to its franchise owners the addition of All Day Breakfast to the menu options. The second part is a reflection on how the Supply Chain Management Team approached the task of readying the supply chain and the restaurants for this introduction.

CASE STUDY

MightyVine: Root for your Local Tomato

September 2017

MightyVine produces glasshouse tomatoes for the Chicago market, a process that uses hydroponic technology and sustainability practices. This study examines the process involved in deciding the best location, designing facilities to optimize product yield in Chicago's variable climate, and the marketing and growth strategy to stay ahead of the competition.

ARTICLE

Discipline About Assumptions

May 2017

When it comes to making strategic decisions, most failures are rooted in a set of dangerous assumptions, say Rita Gunther McGrath and Ian C. MacMillan in their Harvard Business Review article, “Discovery Driven Planning.”