The Purdue Food and Agribusiness Executive Summit encourages strategic thinking by bringing key leaders together for networking and exchanging ideas regarding domestic and global issues impacting our industry. A steering committee consisting of industry professionals and a key group of faculty ensure that the program’s content is both timely and relevant.
Creating an integrated and cohesive marketing strategy has many moving parts. How do you efficiently allocate your company's limited resources with confidence across multiple functions related to your company's marketing plan? Every marketing decision made has implications on the overall marketing strategy.