Sales Management and Leadership

May 30-31, 2018

Assess your management skills and learn techniques to become a more effective sales manager via interactive lectures, real-world case studies and a collaborative learning environment.

Precision Selling: Building Relationships with Large Farmers

August 1-2, 2018

Learn strategies for working with large-scale producers in the evolving agricultural marketplace. Explore complexities of working with growers and delve into sales strategy.

Market Planning for Agri-Marketers

August 7-9, 2018

Marketing is more than just advertising. In Market Planning for Agri Marketers, you will learn from industry-recognized experts and work alongside industry peers to explore and apply marketing concepts.

Cultivating Resilience

August 23-24, 2018

Cultivating resilience is an ongoing process. In this program, we bring tools to managers and supervisors to help them grow themselves and their teams beyond the basics of leadership.

Strategic Agri-Marketing

October 9-11, 2018

Creating an integrated and cohesive marketing strategy has many moving parts. How do you efficiently allocate your company's limited resources with confidence across multiple functions related to your company's marketing plan? Every marketing decision made has implications on the overall marketing strategy.

National Conference for Food and Agribusiness

November 6-7, 2018

Bringing together professionals from across the agri-food system to gain industry and business insights, network and discover solutions to today's challenges.

ARA Management Academy

January 29-31, 2019

Sharpen management, leadership and decision-making capabilities by engaging in faculty-led presentations, interactive exercises and small-group discussion with your peers.

Turning Trust to Loyalty

Grow trust and gain loyalty with clients and learn techniques to be more intentional and authentic in your interactions with customers. Learn to overcome barriers that take away from trust and leave with tools for measure satisfaction and loyalty.