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Large Commercial Producers Survey

Browse Large Commercial Producers Survey Posts

04.16.2026

Agribusiness, Featured, Large Commercial Producers Survey, LCP Signals

Are large producers really data-driven? A subtle tension in how decisions get made

Large producers say they’re data-driven. The reality is more nuanced, revealing a persistent tension between...

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03.19.2026

Agribusiness, Featured, Large Commercial Producers Survey, LCP Signals, Risk Management

Opportunities, threats and what producers believe they can control

Part of the LCP Signals series, this post explores how producers’ confidence in what they...

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12.10.2025

Agribusiness, Featured, Industry Analysis, Large Commercial Producers Survey, Production Agriculture

Takeaways from Purdue’s first 2025 LCP public preview

Scott Downey shares early reflections from Purdue’s first public preview of the 2025 Large Commercial...

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Combine harvesting corn

10.30.2025

Agribusiness, Featured, Industry Analysis, Large Commercial Producers Survey, Research

How U.S. Farmers Perceive Agricultural Dealers and Retailers: Insights from 2017 to 2025

Get a first look at insights from the 2025 Large Commercial Producer Survey – revealing...

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09.18.2017

Agribusiness, Large Commercial Producers Survey, Management, Marketing, Strategy

Procurement Strategies of Commercial Producers

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09.12.2017

Agribusiness, Large Commercial Producers Survey, Production Agriculture, Research, Sales

Producers’ purchasing preferences in 2017

In the “2017 Large Commercial Producer Project,” Purdue University asked farmers to rank product performance,...

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09.07.2017

Agribusiness, Education, Large Commercial Producers Survey, Management, Sales

Producer Perceptions of Agricultural Risk in 2017

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08.30.2017

Agribusiness, Large Commercial Producers Survey, Marketing, Sales

Information and Buying Preferences

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08.17.2017

Agribusiness, Education, Large Commercial Producers Survey, Management, Marketing, Production Agriculture, Research, Risk Management, Sales, Strategy

Knowing your customer

In the world of agribusiness, knowing your customer base is more important than ever –...

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07.14.2016

About the Center, Agribusiness, Careers, Education, Finance, Human Resources, Large Commercial Producers Survey, Leadership, Management, Marketing, Production Agriculture, Research, Risk Management, Sales, Strategy, Supply Chain

Thirty Years and Going Strong

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