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A New Future

June 2006

From CropLife - PRECISION technologies are now well integrated into the agricultural industry — both at the farm level and at the dealership level. No longer are dealers only using the technologies to bring new services to their customers. They are also utilizing the technology in their own businesses to improve efficiencies and quality of their business operations. In addition, dealerships are seeing an impact of the technology on their businesses in terms of differences in what their precision customers demand of them compared to their traditional customers


Linda Whipker
Jay Akridge



What Big Growers Want

From CropLife - In early 2008, about 2,500 mid-size and commercial producers completed a questionnaire that explored how their farm business is changing and what they want from their agricultural input suppliers. The survey concentrates on mid-size, commercial, and large growers. Researchers at the Center are evaluating the 2008 survey...

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