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Precision Selling: Building Relationships with Large Farmers

July 31-August 1, 2019

Participant Specifics

Program location

Stewart Center
128 Memorial Mall
West Lafayette, Ind. 47907


We have room blocks reserved for the group, checking in on Tuesday, July 30 and checking out on Thursday, August 1. If you have not done so already, please contact the Hilton Garden Inn West Lafayette to make your reservation ahead of time to receive the group room rate. Check-in is at 3:00 p.m. and check-out is at 11:00 a.m. Please mention that you are with the Precision Selling group (code: SELL).

Hilton Garden Inn
356 East State Street, West Lafayette, IN
(765) 743-2100
Distance from campus: 1.9 miles
Locate with Google Maps

Getting to Purdue: Travel and Airport Info

Arrival and Departure/Transportation

Parking is available at the hotel and in the Grant Street visitor parking garage across from the Purdue Memorial Union Club Hotel. A free shuttle is available at the Hilton Garden Inn up to campus. Please make your reservation for the shuttle at the front desk.


Please eat breakfast on your own before arriving to class. We will provide lunch both days and coffee, soft drinks and refreshments will be available throughout each day. There will be a networking dinner on Wednesday, July 31.

What to wear

Attire for the conference is business casual. Summer in Indiana is typically very warm and humid. Please dress appropriately.


Workbooks, hand-outs and other materials will be provided at the seminar. All of the presentations will be available electronically following the program.

Seminar Payment/Cancellation

Payment for the seminar is due upon registration. If you are unable to attend, please refer to our cancellation policy. Substitutions are accepted at any time.

For more information, contact:

Danielle Latta
Program Manager


Program Dates

July 31-August 1, 2019


Purdue University, West Lafayette, Ind.

Registration Fee


Is this workshop for you?

For questions about registration fees and more information about the program, contact:
Aissa Good, Business Development Manager

Educational Credit

You can earn CEU and CCA credit at this program.

Registration fees include all program materials, refreshments and some meals. Registrations are accepted on a first-come, first-served basis. Once the program is full, names will be added to a waiting list in the order in which they are received. Registration fees are due upon receipt of registration. Read the cancellation policy.

  Precision Selling exceeded my expectations. The presentations were fantastic, and the information is immediately applicable. The hospitality was great.  

Noelle Harding

District Sales Manager
Westway Feed Products

  Precision Selling was fantastic. The discovery process information will be so useful for me. I plan on sharing these strategies to help my dealer salespeople.”  

Jarah Hauger

Dealer Development Specialist
John Deere