Purdue Food and Agribusiness Quarterly Review
The quarterly review is a publication agri-food professionals can rely on to cover current business research and strategy insights evolving across all industries. Purdue faculty, staff and thought leaders select an article covering a current business trend, provide a brief overview of the article and discuss how the trend could specifically impact the unique world of food and agribusiness.
the Quarterly Review
Subscribe to Newsletter
March 17, 2020
Competitive Intelligence Embeddedness
Competitive intelligence helps firms to develop a competitive advantage when the entire organization and its networks commit to developing actionable insights. Once reached, this initiative acts as a... Read More »
March 17, 2020
No Points for Original Thought: All That Matters Is Execution
In the mid 1990’s, I had the honor of leading the operations and technology teams at American Express in the development and introduction of a remarkably successful credit card. Amex invested... Read More »
March 17, 2020
Rethink Your Business for the Digital Age
In The Digital Transformation Playbook: Rethink Your Business for the Digital Age, David Rogers identifies five domains of digital transformation for an existing company. The figure below identifies... Read More »
December 11, 2019
Infusing Emotion into the Customer Journey
Mapping the customer journey and thinking of ways to improve the customer experience have seen increased attention from marketing academics and practitioners. Companies use these methods in attempt... Read More »
December 11, 2019
Competitive Intelligence in Practice
This article had the objective of exploring the use of competitive intelligence in the retail sector, more specifically, the liquor segment. The big question was, “How do liquor retailers practice... Read More »
December 11, 2019
How to Create Curious Employees
This Quarterly Review article is different from others I have done in that it is mostly theoretical. The authors use observed psychological research to build a model of molding curious employees in a... Read More »
December 11, 2019
Opportunities in Sustainability
Given their position between food producers and consumers, retailers are in a unique position to promote environmental sustainability in the food supply chain. Yet retailers may differ in how... Read More »
December 11, 2019
Balancing Business Models and Competitive Strategy
The authors’ research identifies the current business trend of focusing considerable attention on business models, often at the expense of competitive strategy. The authors argue that long-term... Read More »
December 11, 2019
Risk Management: Impacts on Productivity
Risk management is key for any business to successfully survive the various risks of their respective industry, whether they be market risks or natural phenomena. For agriculture, risk management is... Read More »
September 19, 2019
Increasing Profits with Multichannel Strategies
The significant growth of e-commerce in business to business relationships (B2B) often causes sales companies to question the impact of direct customer sales calls on a regular basis. Many are also... Read More »