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Resetting the Table

Resetting the Table Reviewer Dr. Michael Boehlje, Distinguished Professor Emeritus Book Paarlberg, R. (2021). Resetting the Table: Straight Talk About the Food We Grow and Eat. Knopf. Summary The food production and distribution industry is increasingly at the...






Opportunities in the Fresh Produce Supply Chain

We watched as 2020 unleashed volatility on our food and agribusiness supply chains. In the fresh produce supply chain, disruptions impacted the seed industry, growers, shippers, wholesalers and retailers. While consumer behaviors and preferences also shifted during...



Data-Driven Decision Making in Times of Crisis: What Data?

Authors: Dr. Lourival Carmo Monaco Neto, Postdoctoral Research Associate Dr. Allan W. Gray, Executive Director and Professor In our previous article (Data-Driven Decision Making in Times of Crisis), we discussed the importance of making decisions based on insights...






Transitioning to the Long Term

Transitioning to the Long Term This paper, published in the 2019 Special Issue of the Economic Review, explores how the agricultural sector might bridge the gap between its current state, where commodity prices and revenue generally have been low, to a longer-term...



What’s Your Direct-to-Customer Strategy?

As a mature industry settles in with a few key players dominating market share, how can firms disrupt the industry with innovations in technology, customer relationships and personnel? Farmer customers have access to tools and technology that allow them to manage...



Disruption in the Leafy Greens Industry?

Controlled Environmental Agriculture (CEA) operations are rapidly expanding across the United States. With this rapid expansion comes a number of uncertainties, along with the potential to disrupt the entire California leafy greens industry. This new industry shift...



What Do Sales Managers Manage?

What Do Sales Managers Manage? Dr. Scott Downey says there is a well-studied chain of events in business that shows the relationship between employee activities and company profits called the Service-Profit chain. The concepts are simple to understand: satisfied...



What’s Going On With The New NAFTA?

What’s Going On With The New NAFTA? The North American Free Trade Agreement (NAFTA) facilitates increased trade and investment between the U.S., Canada and Mexico. While the USDA hailed NAFTA as one of the most successful trade agreements in history that helped...