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Actionable, relevant insights on food and agricultural business management, strategy, sales and marketing, and more–all from the Purdue University experts you trust.

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09.23.2024

Agribusiness, Featured, Marketing

How AI is reshaping the future of agri-marketing

From personalized customer interactions to evolving buyer behavior, marketers must adapt to stay relevant....

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09.18.2024

Agribusiness, Featured, Human Resources, Leadership

How leaders use feedback for personal growth and stronger teams

Discover how effective leaders use feedback to foster personal growth and strengthen their teams for...

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09.17.2024

Agribusiness, Careers, Featured, Human Resources

Career strategies for early agribusiness professionals and employers

Tips for early-career professionals and agribusinesses from Trey Malone. Learn how to navigate growth, work-life...

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09.10.2024

Featured, Policy, Production Agriculture, Research

How Brazil’s 2035 logistics plan could transform crop production and global trade

Brazil's 2035 National Logistics Plan could boost crop production in the Cerrado, enhancing the region's...

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08.28.2024

Agribusiness, Featured, Industry Analysis, Production Agriculture, Research

How farmers interact with agribusiness reps

We surveyed over 600 U.S. producers last August, asking them where they wanted help on...

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08.27.2024

Agribusiness, Featured, Manager's Library

Valuable habits for effective managers and employees

Discover how recognizing and changing habits can improve workplace effectiveness for both managers and employees...

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08.14.2024

Agribusiness, Featured, Industry Analysis, Marketing, Quarterly Review

Regenerative agriculture: All buzz?

Interest around the term regenerative agriculture is growing, but there is still much uncertainty among...

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08.14.2024

Agribusiness, Featured, Management, Marketing, Quarterly Review

The power of smart questions in leadership

Rapid change and heightened uncertainty in the business environment makes asking the right questions even...

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08.14.2024

Agribusiness, Featured, Management, Marketing, Quarterly Review, Sales

How customer knowledge and relationships drive margins

How companies market is shifting, how managers manage is shifting, and how salespeople sell is...

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07.30.2024

Marketing, Sales, Strategy

How to align sales and marketing

Aligning sales and marketing is key to success. Involve sales in planning, offer margin-based incentives,...

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06.26.2024

Agribusiness, Leadership, Management, Strategy

Empowering seed professionals through Purdue’s management academy

Empower your career in the seed industry with Purdue's Seed Management Academy. Gain vital skills...

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05.30.2024

Agribusiness, Featured, Industry Analysis, Production Agriculture, Research

What tasks do farmers want help with?

We surveyed over 600 U.S. producers last August, asking them where they wanted help on...

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