Blog Posts

Actionable, relevant insights on food and agricultural business management, strategy, sales and marketing, and more–all from the Purdue University experts you trust.

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03.13.2025

Agribusiness, Education, Featured, Research

Purdue, Kearney announce partnership to enhance agribusiness education and innovation

Purdue University and Kearney have partnered to bridge academia and industry, drive industry research, and...

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02.26.2025

Agribusiness, Featured, Industry Analysis, Quarterly Review, Supply Chain

How GLP-1s may change the food system

Discover how GLP-1 drugs like Ozempic and Wegovy may reshape food demand, impacting calorie intake,...

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02.26.2025

Agribusiness, Featured, Leadership, Management, Quarterly Review, Risk Management

Uncertainty or opportunity? Leading through uncertain times

Discover how leaders can navigate uncertainty by building trust, embracing transparency and seizing opportunities....

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02.26.2025

Agribusiness, Quarterly Review, Supply Chain

How labeling influences consumer perceptions of bioengineered foods

Findings suggest that while the BE label enhances transparency, consumer skepticism toward bioengineered foods persists,...

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02.26.2025

Agribusiness, Leadership, Management, Quarterly Review, Sales

Hidden Champions: Enhancing competitive advantage through innovation and co-creation

Explore how digital leadership, ambidextrous innovation, and value co-creation can enhance competitive advantage in food...

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02.20.2025

Agribusiness, Featured, Supply Chain

Why cybersecurity must be a top priority for agribusiness in 2025

Cyberattacks threaten to agribusiness supply chains. See how strengthening cybersecurity protects operations, finances, and ensures...

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02.11.2025

Agribusiness, Featured, Manager's Library

Tackle the Big, Hard Stuff, Not the Easy Little Stuff—Your Farm or Agribusiness Will Be Better For It!

Learn how tackling tough challenges in agribusiness drives growth and success through persistence, grit and...

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01.29.2025

Agribusiness, Featured, Manager's Library

Managing Talent for Success: Today and tomorrow

Leading a farm or agribusiness requires balancing short-term execution with long-term adaptation. Learn key strategies...

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01.08.2025

Agribusiness, Featured, Research, Sales

How top salespeople measure and manage their succes

Top salespeople don’t just hit their numbers—they master the process behind them. Learn how tracking...

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11.07.2024

Agribusiness, Featured, Quarterly Review, Sales

Financial risks of deforestation in Brazil’s Cerrado

Expanding agriculture in Brazil's Cerrado may bring economic growth but poses severe climate and ecological...

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11.07.2024

Agribusiness, Featured, Quarterly Review, Sales

Maximizing the impact of digital touchpoints in farmer customer journeys

Enhance farmer relationships by strategically integrating digital touchpoints. Discover best practices for aligning digital tools...

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11.07.2024

Agribusiness, Featured, Quarterly Review, Sales

Prioritizing sales activities based on predictive data

Unlock sales potential with predictive analytics. Read Dr. Scott Downey's review of strategies to prioritize...

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