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Customer Satisfaction

Browse Customer Satisfaction Posts

03.29.2022

Quarterly Review, Strategy

Jobs to be Done

We all know and have heard many times that innovation is what feeds sustainable growth...

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How Does Customer Satisfaction Impact Future Costs of Selling?

09.25.2020

Quarterly Review

How Does Customer Satisfaction Impact Future Costs of Selling?

The cost of selling (COS) is defined as the expenditure incurred by a firm to...

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Service Blueprinting: A Roadmap to Customer Satisfaction

10.29.2019

Agribusiness, Management, Strategy, Supply Chain

Service Blueprinting: A Roadmap to Customer Satisfaction

In a market where customer service and positive interactions are of increasing importance, it is...

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The Service Profit Chain

03.21.2019

Agribusiness, Careers, Education, Industry Analysis, Leadership, Management, Marketing, Research, Sales, Strategy

What Do Sales Managers Manage?

The Service-Profit chain shows the relationship between employee activities and company profits. The concepts are...

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03.15.2019

Quarterly Review

Delight, But Not Too Much

This paper seeks to understand the role of satisfaction and delight on customer loyalty. The...

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