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joan fulton

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01.19.2009

Agribusiness, Marketing, Research

Word-of Mouth-Marketing, You Can Make it Work for You!

From Feed and Grain Magazine - When you hear reference to word-of-mouth marketing do you...

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06.22.2008

Agribusiness, Marketing, Sales

Quality – How to Keep it Everyone’s Job

From Feed and Grain Magazine - Quality — we talk about it lots. Customers are...

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01.22.2007

Agribusiness, Marketing, Sales, Strategy

Bigger Profits Through Targeted Sales

From Feed and Grain Magazine - The title of this article is really stating the...

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01.22.2006

Agribusiness, Management, Marketing, Strategy

Taking a Fresh Look at Your Marketing Strategy

From Feed and Grain Magazine - Most managers think of specific aspects of their marketing...

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06.22.2004

Agribusiness, Marketing, Sales

Value Placed on the Customer Returns Value to the Business

From Seed and Crops Digest - Whoever said, “The customer is always right,” as a...

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06.22.2004

Management

Tying Rewards to Outcomes

From Feed and Grain Magazine - Working with people can provide you as a manager...

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06.22.2004

Research, Strategy

Serving Multiple Market Segments Effectively

From AgriMarketing Magazine - The concepts surrounding market segmentation sound easy and straightforward when studied...

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05.22.2004

Agribusiness, Management, Research, Strategy

Agricultural Innovation and New Ventures

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04.22.2004

Agribusiness, Leadership, Management, Risk Management

Managing Risk with Specialty Grains

From Seed and Crops Digest - Balance. It’s imperative to successful management, leadership and just...

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Contact

  • 403 Mitch Daniels Blvd
    West Lafayette, IN 47907
  • agbusinessinfo@purdue.edu
  • (765) 494-4247
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