Measuring Loyalty From AgriMarketing Magazine - A classic example of loyalty is George Clooney’s character, Ryan Bingham, from the 2009 movie “Up in the Air.” A debonair businessman whose job requires frequent travel, Bingham made it his personal goal to join his...
Serving Producers in Volatile Times Without question the agricultural industry is experiencing one of the most volatile times in history. This volatility leads to uncertainty about the industry’s future. Certainly, long-term forces are in place to provide a strong...
Creating a Healthy Value Chain From Seed World Magazine - You might not expect the president of the North American operations of one of the world’s largest oilseed processors to suggest that a strong value chain is a key ingredient for any one sector’s profits, but...
Analyzing Risk and Uncertainty of New Product Marketing Download This Resource Categories: Agribusiness, Management, Risk ManagementTags: 2006, Allan Gray, Case Study, decision trees, influence diagrams, Management, maud roucan, maud roucan-kane, michael boehlje,...
Protecting Your Turf: First-mover Advantages as a Barrier to Competitor Innovation Download This Resource Categories: Agribusiness, ResearchTags: 2006, barriers to entry, brian briggeman, first-mover advantages, josh detre, michael gunderson, product innovation,...
Marketing’s Role in Managing Assets From AgriMarketing Magazine - In the June issue of AgriMarketing the DuPont Financial Analysis Model — a straightforward method for assessing the factors that influence a firm’s financial performance — was introduced. This...
The Search for an Optimal Capital Structure From Seed World Magazine - You’re looking over your income statement and come to the interest expense entry … you immediately know that money goes straight to the bank, never having an opportunity to hit the bottom line. You...
Pulling the Levers to Improve Profitability From AgriMarketing Magazine - Wouldn’t operating an agribusiness be much easier if it were possible to simply pull a lever and improve profitability? Although not quite that effortless, the DuPont Financial Analysis Model is...
Earning a Positive Net Income is Not Good Enough From Seed World Magazine - Sure, your accountant asserts that you have earned a profit, but you could still be losing money! For example in Table 1, a privately-held seed company had revenues last year of $2.5 million...
