Filter by Tag: pricing.

Pricing: Strategy vs. Tactics

Author: Justin Funk, Managing Partner, Agri Studies, Inc. Having taught marketing strategy for over 18 years, it has become apparent that even the most experienced marketers still struggle with how to effectively price their products and services. Pricing is one of...



Re-Thinking Service Strategies to Drive Profit

Re-Thinking Service Strategies to Drive Profit From Seed World Magazine - During periods of rising prices and shrinking profit margins, one of the first things placed on the chopping block is often the “extras” that get bundled into a sales offer. According to a...



Andover Agronomy: Positioning for the Future

Andover Agronomy: Positioning for the Future Download This Resource Categories: Agribusiness, Management, Production AgricultureTags: 2001, andover agronomy, Case Study, competition, crop chemicals, jay akridge, market communications, Marketing, pricing, product...



Gilbert Helena: Positioning for the Future

Gilbert Helena: Positioning for the Future Download This Resource Categories: Agribusiness, Management, Production AgricultureTags: Case Study, competition, crop chemicals, gilbert helena, jay akridge, market communications, Marketing, pricing, product service...