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What is relationship-based selling?

What is relationship-based selling? Author: Dr. Scott Downey, Director and Professor For the majority of my career, relationships have been an important aspect of selling in agriculture. The connections between buyers and sellers remain one of the attractive aspects...



Deciphering Online Shopping Behaviors of Generations Y and Z

Deciphering Online Shopping Behaviors of Generations Y and Z Reviewers Dr. Scott Downey and Masie Keshavarz Article Determining behavioural differences of Y and Z generational cohorts in online shopping by Durgesh Kumar Agrawal Source International Journal of Retail...






Invest in Your Company’s Human Capital

Invest in Your Company’s Human Capital From Feed and Grain Magazine - We live in a highly educated society in which most people consider knowledge empowering. In the feed and grain industry, managers value well-trained employees and many use opportunities for...