Value

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03.17.2020

Agribusiness, Management, Quarterly Review, Strategy

Rethink Your Business for the Digital Age

In The Digital Transformation Playbook: Rethink Your Business for the Digital Age, David Rogers identifies...

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04.23.2019

Agribusiness, Careers, Education, Leadership, Management, Marketing, Sales, Strategy

What’s on your Electrician’s Cart?

In hindsight, it sounds simple to say that customer-facing employees at Consolidated Electrical Distribution (CED)...

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03.15.2019

Agribusiness, Finance, Marketing, Quarterly Review

Improving Brand Value

Value is defined by the classic “what I get for what I give.” It’s a...

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01.22.2019

Agribusiness, Careers, Education, Human Resources, Leadership, Management, Research, Risk Management, Sales, Strategy

Trust in Business Relationships

Mati Mohammadi, a PhD student at Purdue University and graduate research assistant at Purdue's Center...

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06.23.2017

Agribusiness, Sales

Discovery

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05.27.2014

Marketing, Sales

Adding Value to Customers

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