Agribusiness Blueprint

A podcast about the people, ideas and decisions that built modern agribusiness, and why they still matter today.

Agriculture has always operated differently than any other industry, shaped by biology, weather, global markets, policy and decentralized decision-making.

Agribusiness Blueprint traces the people, ideas and decisions that built the modern food and agricultural system. From early entrepreneurs to the economists, researchers and business leaders, the podcast series explores how agriculture developed its own approaches to strategy and management – and why those lessons still matter today.

09.30.2026

Un-Predicting the Future of Agribusiness

Explore how strategic investment, uncertainty and resilience influence the future of farm businesses....

Listen to the episode

09.09.2026

When AgTech Works (and Why)

Purdue researchers examine precision agriculture, AgTech adoption and why agricultural innovations succeed or fail....

Listen to the episode

08.19.2026

Financing the Farm: Opportunities and Costs

Agricultural finance experts examine farm lending, credit decisions and financial resilience amid uncertainty....

Listen to the episode

07.29.2026

How to Sell Anything to Farmers

Discover how customer relationships, trust and consultative selling influence agricultural sales strategy....

Listen to the episode

07.08.2026

Should Agribusiness Make Talent or Buy It?

Explore agribusiness workforce strategies for developing, recruiting and retaining talent amid changing industry demands....

Listen to the episode

06.10.2026

How to Diagnose a Wicked Agribusiness Crisis

Purdue experts examine agricultural energy crises through strategic problem-solving, policy and stakeholder relationships....

Listen to the episode

05.20.2026

Watch Out for the Tail: Risk and Uncertainty in Agriculture

Explore how agricultural economists distinguish risk from uncertainty to strengthen agribusiness decision-making....

Listen to the episode

04.29.2026

How Much Does a Sales Call Actually Cost?

Purdue's Lillian Gilbreth pioneered efficiency principles that transformed lean management and agricultural sales....

Listen to the episode

04.08.2026

Johnny Appleseed, Agribusiness Man

Johnny Appleseed's entrepreneurial strategies reveal surprising connections to modern agribusiness management and economics....

Listen to the episode

04.01.2026

Agribusiness Blueprint | The Trailer

Explore the people, pioneering ideas and economic decisions that shaped modern American agribusiness....

Listen to the episode