Purdue University Center for Food and Agricultural Business logo.

Erin G Robinson

Browse Erin G Robinson Posts

10.16.2019

Agribusiness, Finance, Industry Analysis, Production Agriculture

Transitioning to the Long Term

This paper, published in the 2019 Special Issue of the Economic Review, explores how the...

Read the blog
Illustration of farmer using tablet with data infographics in a field

10.04.2019

Agribusiness, Featured, Research, Strategy, Supply Chain

Understanding Farm Data Usage

There is a lot of talk about “big data” in agriculture these days. The farm...

Read the blog
Increasing Profits with Multichannel Strategies

09.19.2019

Agribusiness, Management, Purdue Agribusiness Review, Research, Strategy

Increasing Profits with Multichannel Strategies

The significant growth of e-commerce in business to business relationships (B2B) often causes sales companies...

Read the blog

09.19.2019

Agribusiness, Purdue Agribusiness Review, Research, Strategy

Drivers of Big Data Analytics Value

The term Big Data has been a buzz word of sorts in both industry and...

Read the blog
Self-Managed Teams Need Leaders Too

09.18.2019

Agribusiness, Leadership, Management, Purdue Agribusiness Review, Research, Strategy

Self-Managed Teams Need Leaders Too

After cutting through the leadership research and management jargon, this paper offers some serious insight...

Read the blog
Omnichannel Strategy Considerations

09.18.2019

Agribusiness, Management, Marketing, Purdue Agribusiness Review, Research, Strategy

Omnichannel Strategy Considerations

The purpose of this paper was to explore if and how technology adoption at the...

Read the blog
understanding data analytics to reach new customers and minimize costs

09.10.2019

Agribusiness, Research, Strategy, Supply Chain

Value Chain Evolution Through Data Usage

The agricultural sector is highly competitive. At every level of the value chain, participants compete...

Read the blog

09.05.2019

Agribusiness, Leadership, Strategy, Supply Chain

Creating Value Through Blockchain Technology

As we navigate a world of constant advancement and disruption, could the phenomenon that is...

Read the blog

08.21.2019

Featured, Marketing, Sales, Strategy

Pricing: Strategy vs. Tactics

Having taught marketing strategy for over 18 years, it has become apparent that even the...

Read the blog

08.19.2019

Agribusiness, Careers, Featured, Marketing, Production Agriculture, Strategy

Segmenting an Evolving Industry

For many years, weather, disruption and unforeseen circumstances have been the root of issues affecting...

Read the blog

Workshops

Degrees

About

Contact

  • 403 Mitch Daniels Blvd
    West Lafayette, IN 47907
  • agbusinessinfo@purdue.edu
  • (765) 494-4247