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Agribusiness, Careers, Featured, Marketing, Strategy

Creating Social Impact with an Eye Towards Profitability

One thing that has always been clear to those in agribusiness is how closely our...

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Agribusiness, Careers, Featured, Marketing, Strategy

Creating an Integrated and Cohesive Marketing Strategy

As marketing managers know, creating an integrated and cohesive marketing strategy has many moving parts....

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market segment circled on glass drawing surface


Agribusiness, Careers, Featured, Marketing, Production Agriculture, Strategy

Segmenting an Evolving Industry

For many years, weather, disruption and unforeseen circumstances have been the root of issues affecting...

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magnet attracting employee from sea of talent


Agribusiness, Careers, Featured, Leadership, Management, Strategy

Connecting Talent from First-Level to C-Suite

Dr. Keith Halperin, senior client partner for Korn Ferry Hay Group and associated faculty with...

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Electricians Cart


Agribusiness, Careers, Education, Leadership, Management, Marketing, Sales, Strategy

What’s on your Electrician’s Cart?

In hindsight, it sounds simple to say that customer-facing employees at Consolidated Electrical Distribution (CED)...

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The Service Profit Chain


Agribusiness, Careers, Education, Industry Analysis, Leadership, Management, Marketing, Research, Sales, Strategy

What Do Sales Managers Manage?

The Service-Profit chain shows the relationship between employee activities and company profits. The concepts are...

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Agribusiness, Careers, Finance, Industry Analysis, Leadership, Marketing, Sales

What’s Going On With The New NAFTA?

The North American Free Trade Agreement (NAFTA) facilitates increased trade and investment between the U.S.,...

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Agribusiness, Careers, Education, Human Resources, Leadership, Management, Research, Risk Management, Sales, Strategy

Trust in Business Relationships

Mati Mohammadi, a PhD student at Purdue University and graduate research assistant at Purdue's Center...

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Agribusiness, Careers, Education, Leadership, Management, Marketing, Sales, Strategy

Former CEO talks investing to grow

Craig Newman, recently retired CEO of AgReliant Genetics talks about why it's important to invest...

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Agribusiness, Careers, Education

The Unconventional Path to New Perspectives

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