Featured

Browse Featured Posts

06.27.2023

Education, Featured, Marketing, Sales, Strategy

What does it mean to sell with precision?

Today, nearly every organization trains people on basic sales skills and most salespeople are good...

Read More

03.23.2023

Agribusiness, Featured, Finance, Research

Non-traditional Lenders in the Ag Credit Markets

Commercial banks and the Farm Credit System have been the dominant lenders to farmers for...

Read More

10.20.2022

Agribusiness, Careers, Featured, Marketing, Strategy

Creating Social Impact with an Eye Towards Profitability

One thing that has always been clear to those in agribusiness is how closely our...

Read More

08.26.2022

Agribusiness, Careers, Featured, Marketing, Strategy

Creating an Integrated and Cohesive Marketing Strategy

As marketing managers know, creating an integrated and cohesive marketing strategy has many moving parts....

Read More

07.29.2022

Agribusiness, Featured, Marketing

Marketing to Farm Businesses

I’ve written before about how I believe one of the more significant challenges in any...

Read More

06.02.2022

Agribusiness, Featured, Leadership

How to Tighten Your Grasp During Industry Shifts

There’s no double that the ag and seed industries have experienced major changes over the...

Read More

04.14.2022

Agribusiness, Featured, Sales

What is Farmer Trust and How Might it Grow?

When we consider how farmers view different information sources, salespeople tend to think of themselves...

Read More

01.12.2022

Agribusiness, Featured, Finance

Inflation and Interest Rates in the Agribusiness Marketplace

Financial goals have been gaining increased visibility throughout all aspects of the agribusiness value chain...

Read More

12.01.2021

Agribusiness, Featured, Supply Chain

A Reflection on Supply Chain Management: Today’s Big Headline

Supply chain management (SCM) exploded from a business function name to news headlines and household...

Read More
Strategic-Changes-Shaping-A-New-Ag-Input-Retail-Industry

10.18.2021

Agribusiness, Featured, Strategy

Strategic Changes Shaping a New Ag Input Retail Industry

Ag input retail is a large and dynamic industry that has faced important trends in...

Read More

Workshops

Degrees

About

Contact

  • 403 Mitch Daniels Blvd
    West Lafayette, IN 47907
  • agbusinessinfo@purdue.edu
  • (765) 494-4247