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We Asked; Producers Answered

We Asked; Producers Answered If you work directly with farmers, whether in agricultural inputs or outputs, you know that this is a unique and complex segment and that no two farming operations are the same. Download This Resource Categories: Agribusiness, Industry...



Online Food Shopping: Peapod Finds a Path

Online Food Shopping: Peapod Finds a Path Andrew Parkinson, founder and president of Peapod, the online grocery company, did not have to convince Mike Brennan, Peapod’s Chief Operating Officer, that Peapod was poised for growth. Download This Resource Categories:...



McDonald’s Corporation

McDonald’s Corporation “We will continue to pursue opportunities to extend our relevance with a particular emphasis on three key areas: service enhancements, restaurant reimaging and menu innovation... Download This Resource Categories: Industry AnalysisTags:...



Land O’Lakes, Inc.: Branding the Agronomy Distribution Business

Land O’Lakes, Inc.: Branding the Agronomy Distribution Business After establishing itself as a butter marketer in the early ’20s, the cooperative began to sell dairy equipment, feed, seed, and farm supplies to its members. Download This Resource Categories:...






The Compressed Product Lifecycle… Challenges or Opportunities

The Compressed Product Lifecycle… Challenges or Opportunities From Seed and Crops Digest - Marketing is a constantly changing, challenging endeavor as well as an awesome opportunity for seed companies. Thanks to extensive efforts and successes of research and...