Purdue Agribusiness Review

Browse Purdue Agribusiness Review Posts

05.01.2024

Agribusiness, Featured, Management, Marketing, Purdue Agribusiness Review

Navigating Resilience: Challenges and strategies in U.S. agricultural and food supply chains

Amidst disruptions, agribusinesses must balance resilience and efficiency, navigating complex trade-offs and policy impacts for...

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01.30.2024

Agribusiness, Purdue Agribusiness Review, Research, Sales

A great moment for value-based sales in agribusiness

Value-based sales can empower companies to craft compelling value propositions, understand the customer's business model...

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01.30.2024

Agribusiness, Purdue Agribusiness Review, Research, Sales

How can big data empower the development of new products?

Data is one of the most powerful resources for a company. It enables accurate decision-making...

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01.30.2024

Agribusiness, Purdue Agribusiness Review, Research, Sales

Unlocking Growth: Exploring innovation dynamics in the agrifood sector

The future for the agrifood sector appears promising, driven by technological advances, strategic M&A activity...

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09.28.2023

Agribusiness, Education, Purdue Agribusiness Review, Research, Strategy

Competitive advantage by learning

Agribusiness managers and directors must create a culture where people are incentivized to cultivate these...

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09.28.2023

Agribusiness, Management, Purdue Agribusiness Review, Research, Sales, Strategy

Deciphering online shopping behaviors of Generations Y and Z

While there are some similarities between Y and Z generational customers, they also have major...

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09.28.2023

Management, Purdue Agribusiness Review, Sales, Strategy

Unveiling the Sales Training Equation: A strategic guide for maximizing ROI

Training ROI has gotten a lot of attention in the last several years and, for...

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03.29.2023

Management, Purdue Agribusiness Review, Strategy

Modern Chinese Management and Agribusiness

China is one of the most major food producers and consumers in the world. More...

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03.29.2023

Purdue Agribusiness Review, Strategy

How Farmers Interact with Digitization of the Agricultural Value Chain

This article examines different market segments of the crop protection market and how that is...

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03.27.2023

Purdue Agribusiness Review, Strategy

Pathways for Innovation

We reached a time when most companies, especially those winning in their industries, realized their...

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