Strategy

Browse Strategy Posts

09.19.2019

Agribusiness, Quarterly Review, Research, Strategy

Drivers of Big Data Analytics Value

The term Big Data has been a buzz word of sorts in both industry and...

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09.18.2019

Agribusiness, Leadership, Management, Quarterly Review, Research, Strategy

Self-Managed Teams Need Leaders Too

After cutting through the leadership research and management jargon, this paper offers some serious insight...

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09.18.2019

Agribusiness, Management, Marketing, Quarterly Review, Research, Strategy

Omnichannel Strategy Considerations

The purpose of this paper was to explore if and how technology adoption at the...

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09.10.2019

Agribusiness, Research, Strategy, Supply Chain

Value Chain Evolution Through Data Usage

The agricultural sector is highly competitive. At every level of the value chain, participants compete...

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09.05.2019

Agribusiness, Leadership, Strategy, Supply Chain

Creating Value Through Blockchain Technology

As we navigate a world of constant advancement and disruption, could the phenomenon that is...

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08.21.2019

Featured, Marketing, Sales, Strategy

Pricing: Strategy vs. Tactics

Having taught marketing strategy for over 18 years, it has become apparent that even the...

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08.19.2019

Agribusiness, Careers, Featured, Marketing, Production Agriculture, Strategy

Segmenting an Evolving Industry

For many years, weather, disruption and unforeseen circumstances have been the root of issues affecting...

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08.01.2019

About the Center, Agribusiness, Leadership, Management, Strategy

Building on Our Vision: A Year of Innovative Growth

When Dr. Michael Gunderson started serving as the director for the Purdue University Center for...

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06.20.2019

Agribusiness, Leadership, Marketing, Sales, Strategy

Can You Hear Me Now?

Recently, we had a group of about 20 sales managers on Purdue’s West Lafayette, IN...

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06.14.2019

Agribusiness, Careers, Featured, Leadership, Management, Strategy

Connecting Talent from First-Level to C-Suite

Dr. Keith Halperin, senior client partner for Korn Ferry Hay Group and associated faculty with...

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