Strategy

Browse Strategy Posts

10.29.2019

Agribusiness, Management, Strategy, Supply Chain

Service Blueprinting: A Roadmap to Customer Satisfaction

In a market where customer service and positive interactions are of increasing importance, it is...

Read the blog

06.19.2020

Featured, Sales, Strategy

Online Sales of Ag Inputs

The possibility of having a sizable online channel for selling or buying ag inputs has...

Read the blog

03.31.2021

Agribusiness, Featured, Strategy

Agribusiness Data Analytics and Intelligence Roles

It was clear before and even more so now after the events of the last...

Read the blog

08.30.2021

Agribusiness, Featured, Strategy

Leadership is a Journey, Not an Event

We’ve been through a lot this past year and a half. Across the board, we’ve...

Read the blog

10.18.2021

Agribusiness, Featured, Strategy

Strategic Changes Shaping a New Ag Input Retail Industry

Ag input retail is a large and dynamic industry that has faced important trends in...

Read the blog

06.26.2024

Agribusiness, Leadership, Management, Strategy

Empowering seed professionals through Purdue’s management academy

Empower your career in the seed industry with Purdue's Seed Management Academy. Gain vital skills...

Read the blog

07.30.2024

Marketing, Sales, Strategy

How to align sales and marketing

Aligning sales and marketing is key to success. Involve sales in planning, offer margin-based incentives,...

Read the blog

09.23.2021

Purdue Agribusiness Review, Strategy

Improving Brand Reputation Using Social Media

The continued emergence of social media allows companies to be constantly interacting with stakeholders. This...

Read the blog

09.23.2021

Marketing, Purdue Agribusiness Review, Strategy

Why and How Can We Offer Congruence Between Online & Offline Channels to Customers When Embracing an Omnichannel Strategy?

A recently published paper in the International Journal of Retail and Distribution Management studied the...

Read the blog

09.23.2021

Agribusiness, Purdue Agribusiness Review, Strategy

The Pursuit of Ideas and Ideals

Business landscapes are changing at a pace never seen before. The amount and diversity of...

Read the blog