Purdue Agribusiness Review

The quarterly review is a publication agri-food professionals can rely on to cover current business research and strategy insights evolving across all industries. Purdue faculty, staff and thought leaders select an article covering a current business trend, provide a brief overview of the article and discuss how the trend could specifically impact the unique world of food and agribusiness.

05.28.2025

Agribusiness, Production Agriculture, Quarterly Review

Double cropping as a climate adaptation strategy in U.S. agriculture

Double cropping may support climate resilience in U.S. agriculture, but it comes with trade-offs. Explore...

Read More

05.28.2025

Agribusiness, Featured, Marketing, Quarterly Review, Strategy

It’s not about which strategy is right, but how to implement it

Why do marketing strategies often fail? This review highlights key barriers to implementation and what...

Read More

05.28.2025

Agribusiness, Marketing, Quarterly Review

Seizing opportunities amid an evolving urban landscape

Explore how income, neighborhood change, and consumer preferences shape urban markets — and what food...

Read More

05.28.2025

Agribusiness, Featured, Quarterly Review, Strategy

Sharpen your strategic decision-making process using lean strategy principles

Sharpen strategic decisions by applying lean principles to clarify priorities, reduce variation and embed discipline...

Read More

02.26.2025

Agribusiness, Featured, Industry Analysis, Quarterly Review, Supply Chain

How GLP-1s may change the food system

Discover how GLP-1 drugs like Ozempic and Wegovy may reshape food demand, impacting calorie intake,...

Read More

02.26.2025

Agribusiness, Featured, Leadership, Management, Quarterly Review, Risk Management

Uncertainty or opportunity? Leading through uncertain times

Discover how leaders can navigate uncertainty by building trust, embracing transparency and seizing opportunities....

Read More

02.26.2025

Agribusiness, Quarterly Review, Supply Chain

How labeling influences consumer perceptions of bioengineered foods

Findings suggest that while the BE label enhances transparency, consumer skepticism toward bioengineered foods persists,...

Read More

02.26.2025

Agribusiness, Leadership, Management, Quarterly Review, Sales

Hidden Champions: Enhancing competitive advantage through innovation and co-creation

Explore how digital leadership, ambidextrous innovation, and value co-creation can enhance competitive advantage in food...

Read More

11.07.2024

Agribusiness, Featured, Quarterly Review, Sales

Financial risks of deforestation in Brazil’s Cerrado

Expanding agriculture in Brazil's Cerrado may bring economic growth but poses severe climate and ecological...

Read More

11.07.2024

Agribusiness, Featured, Quarterly Review, Sales

Maximizing the impact of digital touchpoints in farmer customer journeys

Enhance farmer relationships by strategically integrating digital touchpoints. Discover best practices for aligning digital tools...

Read More

11.07.2024

Agribusiness, Featured, Quarterly Review, Sales

Prioritizing sales activities based on predictive data

Unlock sales potential with predictive analytics. Read Dr. Scott Downey's review of strategies to prioritize...

Read More

11.07.2024

Agribusiness, Featured, Policy, Quarterly Review, Research, Supply Chain

Software gaps hinder sustainability reporting in agri-food supply chains

Software gaps hinder sustainability reporting in agri-food supply chains. Explore Dr. Trey Malone's review of...

Read More

Workshops

Degrees

About

Contact