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Agriculture
Browse Agriculture Posts
09.23.2021
Marketing
,
Purdue Agribusiness Review
,
Strategy
Why and How Can We Offer Congruence Between Online & Offline Channels to Customers When Embracing an Omnichannel Strategy?
A recently published paper in the International Journal of Retail and Distribution Management studied the...
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09.23.2021
Purdue Agribusiness Review
,
Strategy
Improving Brand Reputation Using Social Media
The continued emergence of social media allows companies to be constantly interacting with stakeholders. This...
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08.30.2021
Agribusiness
,
Featured
,
Strategy
Leadership is a Journey, Not an Event
We’ve been through a lot this past year and a half. Across the board, we’ve...
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06.23.2021
Agribusiness
,
Purdue Agribusiness Review
,
Strategy
Using Big Data to Connect Company and Customer Core Values
As the world becomes more interconnected through the internet, opportunities arise. Today, businesses can collect...
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06.23.2021
Purdue Agribusiness Review
,
Strategy
If Sales Teams Want to Thrive in a Growing Digital Agricultural World, What Else Should be Learned?
This insightful article published by leading sales authors Zoltners, Sinha and Lorimer spoke on changes...
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06.23.2021
Purdue Agribusiness Review
,
Strategy
Cooperate or Compete? Why Not Both?
In this article, the authors conduct an extensive review of the literature, engage a panel...
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06.23.2021
Industry Analysis
,
Purdue Agribusiness Review
,
Strategy
Digital Technologies: Innovating for the Future of the Agri-Food Industry
According to McKinsey & Company, April 21, 2021 was marked as World Creativity and Innovation...
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06.08.2021
Leadership
,
Management
What We Want in Our Leaders
The volume of information defining leadership — specifically, effective leadership — is remarkable. Organizations such...
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03.31.2021
Agribusiness
,
Featured
,
Strategy
Agribusiness Data Analytics and Intelligence Roles
It was clear before and even more so now after the events of the last...
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03.30.2021
Featured
,
Industry Analysis
,
Production Agriculture
,
Supply Chain
Opportunities in the Fresh Produce Supply Chain
We watched as 2020 unleashed volatility on our food and agribusiness supply chains. In the...
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