What We Want in Our Leaders Authors: Dr. Pete Hammett, Guest Lecturer, Purdue University; Owner, Hammett Consulting Amanda Elmore, Purdue University Alumna; 2016 Olympic Gold Medalist; Motivational Speaker; Program Coordinator, Lonza The volume of information defining...
Author: Dr. Allan Gray In a crowded marketplace that’s only getting smarter, how do you set yourself apart? As a young professional, GW Fuhr had a passion for agriculture and aspirations of becoming a sales leader. Surrounded by other young professionals with the same...
Journal Authors: Mariachiara Retuccia and Renaud Legoux Journal: B2B relationships on the fast track: An empirical investigation into the outcomes of solution provision. Vol. 76. Industrial Marketing Management (2019): 203-213 Reviewer Dr. Brady Brewer, Assistant...
Purdue University’s 2018 National Conference for Food and Agribusiness was held November 6-7, 2018 with approximately 100 participants representing both crop and livestock industry sectors. All were eager to learn more about the role and importance of business...
Article Hamieda Parker and Khadija Ameen. “The role of resilience capabilities in shaping how firms respond to disruptions.” 88:1 Journal of Business Research (2018): 535-541 Reviewer Dr. Brady Brewer, Assistant Professor Summary Resiliency is the ability of a firm to...
There’s more to being a leader than setting a good example or making important decisions. Guidance from leaders is vital to the success of teams, and without guidance, teams can easily fall apart. So how do you become the best leader? The answer is simple — it’s a...
I review and draft a lot of contracts. Many of these agreements are in the ag technology space, which presents unique drafting challenges. First and foremost, the subject matter of these agreements — personal information, data collection, license grants — is often...
There are a variety of rapid-fire changes happening in the food and agriculture industry, including generational shifts and consolidations in farm business and agribusiness. With these changes and the rise in e-commerce and digital purchases, do relationships still...
Whether you’re in input supply, food processing or something in between, the changes in what’s demanded by your market are fast-paced. Rapid-fire changes in technology, consumer demands, and new target demographics require long-term and strategic thinking. New...
For better or worse, marketing and sales efforts affect not only the profitability of a firm but also the firm’s liquidity, or its ability to meet short-term financial obligations. More formally, liquidity refers to the structure of a firm’s balance sheet. A firm is...
