Article Poppo, Laura; Zheng Zhou, Kevin; Li, Julie J. “When can you trust ‘trust’? Calculative trust, relational trust, and supplier performance.”Strategic Management Journal 37 (2015): 724-741. Reviewer Dr. Scott Downey, Associate Director and...
Article Blut, M., H. Evanschitky, C. Backhaus, J. Rudd, and M. Marck. “Securing Business-to-Business Relationships: The Impact of Switching Costs.” Industrial Marketing Management 52 (2016): 82-90. Reviewer Dr. Allan Gray, Executive Director and Professor Summary The...
