Filter by Tag: Competitive Advantage.

Agribusiness Data Analytics and Intelligence Roles

Agribusiness Data Analytics and Intelligence Roles Author: Dr. Lourival Carmo Monaco Neto, Postdoctoral Research Associate It was clear before and even more so now after the events of the last 12+ months — data-driven decision making is crucial for companies aiming to...



Digital Hybrid Business Models

Reviewer Dr. Lourival Carmo Monaco Neto, Postdoctoral Research Associate Article Managing digital transformation through hybrid business models. Herbert Endres, Kristina Stoiber and Nina Magdalena Wenzl Journal Journal of Business Strategy, Vol. 41, No. 6, 2020, pp....



Intangible competitive advantage

Article Miles, S.J. and Mark Val Clieaf. (2017). “Strategic Fit: Key to Growing Enterprise Value through Organizational Capital.” Business Horizons. 60, 55-65. Reviewer Dr. Allan Gray, Executive Director and Professor Summary The authors explore the elements that...



Creating value through sustainability practices

Article Lloret, A. “Modeling corporate sustainability strategy.” Journal of Business Research 69 (2016): 418-425. Reviewer Dr. R. Brent Ross, PhD Summary This study develops an analytical model of corporate sustainability to demonstrate that firms can...



Bigger Profits Through Targeted Sales

Bigger Profits Through Targeted Sales From Feed and Grain Magazine - The title of this article is really stating the obvious — one way to increase your profits is through doing a better job with your sales. While this is true, it is important to realize that doing a...



New Generation Marketing

New Generation Marketing Download This Resource Categories: Marketing, Research, SalesTags: 2001, betty ottinger, communication, Competitive Advantage, Field Marketing, Marketing, Research, Sales, value chains, word of mouth marketing RELATED POSTS: Pricing: Strategy...