Should the Supply Chain Play Fair? From AgriMarketing Magazine - In the first article in our series – Should the Supply Chain Play Fair?—we discussed whether consumers want a just and equitable supply chain. Initial survey results showed that consumers do perceive...
Share Letter: Let’s Talk Turkey November 8, 2021 | Letters Author: Dr. Nicole Olynk Widmar, Associate Head and Professor, Purdue University Department of Agricultural Economics,Dr. Courtney Bir, Assistant professor, Department of Agricultural Economics, Oklahoma...
Share Letter: You Demanding, Fickle and (at Least Somewhat) Uninformed Consumer, You. June 7, 2021 | Letters Author: Dr. Nicole Olynk Widmar, Associate Head and Professor, Purdue University Department of Agricultural Economics We’re now a whole year old here at...
Share Letter: What is Data Anyway? May 10, 2021 | Letters Author: Dr. Nicole Olynk Widmar, Associate Head and Professor, Purdue University Department of Agricultural Economics Everything is about data these days — data-driven decision making, impassioned arguments...
Share Letter: If a Picture’s Worth 1,000 Words, What Words Would They Be? April 26, 2021 | Letters Authors: Dr. Nicole Olynk Widmar, Associate Head and Professor, Purdue University Department of Agricultural EconomicsDr. Courtney Bir, Department of Agricultural...
Share Letter: Media About You Is Happening With or Without You, Agribusinesses February 15, 2021 | Letters Authors: Jinho Jung, Graduate Research Assistant, Purdue University Department of Agricultural Economics Courtney Bir, Assistant Professor, Oklahoma State...
Share Letter: The Importance of Sample Size February 8, 2021 | Letters Author: Dr. Michael Delgado, Associate Professor, Department of Agricultural Economics, Purdue University We learn in statistics classes that the size of our data sample matters. Then, we get “in...
Share Letter: #Agribusiness: Documenting Potential for Online Media Analytics in Top Seed Industry Agribusinesses February 1, 2021 | Articles Authors: Jinho Jung, Graduate Research Assistant, Purdue University Department of Agricultural Economics Courtney Bir,...
Share Letter: Online Media Analytics in Agribusinesses (or Lack Thereof) January 25, 2021 | Letters Authors: Jinho Jung, Graduate Research Assistant, Purdue University Department of Agricultural EconomicsCourtney Bir, Assistant Professor, Oklahoma State University...
Share Letter: Straight From the Mouths of the Most Honest Consumers — Kids December 7, 2020 | Articles Author: Torrie Sheridan, Communication and Marketing Specialist, Purdue University Center for Food and Agricultural Business If you’ve hung around at all in Consumer...
