Customer Needs

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Digital Hybrid Business Models


Quarterly Review, Strategy

Digital Hybrid Business Models

When innovation is the subject of an article, lecture or conversation, we often think of...

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Innovation in Services


Quarterly Review

Innovation in services

Innovation is no longer an internal activity within organizations or something provided by a key...

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Marketing, Research, Sales

Balance Needs, Values and Innovation to Make Sales

From AgriMarketing Magazine - It used to be pretty easy for agrimarketers to describe customers...

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