Data

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09.18.2019

Agribusiness, Management, Marketing, Purdue Agribusiness Review, Research, Strategy

Omnichannel Strategy Considerations

The purpose of this paper was to explore if and how technology adoption at the...

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09.10.2019

Agribusiness, Research, Strategy, Supply Chain

Value Chain Evolution Through Data Usage

The agricultural sector is highly competitive. At every level of the value chain, participants compete...

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06.07.2019

Purdue Agribusiness Review

How Data Analytics is Transforming Agriculture

“How Data Analytics is Transforming Agriculture” by Xuan Pham and Martin Stack presents the rise...

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01.26.2018

Purdue Agribusiness Review

Much ado about data

Data has become an integral part of any business. However, you must exercise caution when...

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09.01.2016

Agribusiness

Driving Data to Insights

In the world of food and agricultural business, it is no longer enough to simply...

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04.13.2016

Agribusiness, Leadership, Management, Sales

Measuring Sales Performance

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