Article Vomberg, A., Homburg, C. and Bornemann, T. (2015), Talented people and strong brands: The contribution of human capital and brand equity to firm value. Strat. Mgmt. J., 36: 2122–2131. doi: 10.1002/smj.2328 Reviewer Dr. Michael Gunderson, Director and Professor...
How Sales and Marketing Relate From AgriMarketing Magazine - Many agribusinesses are struggling with this relationship right now. Consolidation has meant that many organizations who were built on sales are now recognizing that being market driven provides more...
Share Letter: Agricultural Outlook 2023 … Inflation, Recession, Trade and Commodity Coverage from the Purdue Department of Agricultural Economics January 17, 2023 | Letters Author: Nicole Olynk Widmar, Associate Head and Professor, Purdue University, Department of...
