Strategy

Browse Strategy Posts

08.17.2017

Agribusiness, Education, Large Commercial Producers Survey, Management, Marketing, Production Agriculture, Research, Risk Management, Sales, Strategy

Knowing your customer

In the world of agribusiness, knowing your customer base is more important than ever –...

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04.28.2020

Agribusiness, Featured, Industry Analysis, Risk Management

Data-Driven Decision Making in Times of Crisis: What Data?

In our previous article (Data Driven Decision Making in Times of Crisis), we discussed the...

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06.27.2023

Education, Featured, Marketing, Sales, Strategy

What does it mean to sell with precision?

Today, nearly every organization trains people on basic sales skills and most salespeople are good...

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08.01.2019

About the Center, Agribusiness, Leadership, Management, Strategy

Building on Our Vision: A Year of Innovative Growth

When Dr. Michael Gunderson started serving as the director for the Purdue University Center for...

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09.18.2017

Agribusiness, Large Commercial Producers Survey, Management, Marketing, Strategy

Procurement Strategies of Commercial Producers

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05.28.2025

Agribusiness, Featured, Marketing, Purdue Agribusiness Review, Strategy

It’s not about which strategy is right, but how to implement it

Why do marketing strategies often fail? This review highlights key barriers to implementation and what...

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05.28.2025

Agribusiness, Featured, Purdue Agribusiness Review, Strategy

Sharpen your strategic decision-making process using lean strategy principles

Sharpen strategic decisions by applying lean principles to clarify priorities, reduce variation and embed discipline...

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11.07.2024

Agribusiness, Featured, Policy, Purdue Agribusiness Review, Research, Supply Chain

Software gaps hinder sustainability reporting in agri-food supply chains

Software gaps hinder sustainability reporting in agri-food supply chains. Explore Dr. Trey Malone's review of...

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09.19.2019

Agribusiness, Purdue Agribusiness Review, Research, Strategy

Drivers of Big Data Analytics Value

The term Big Data has been a buzz word of sorts in both industry and...

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06.10.2014

Management, Strategy

Strategic vs. Tactical Management

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