Agribusiness

Browse Agribusiness Posts

Strategic-Changes-Shaping-A-New-Ag-Input-Retail-Industry

10.18.2021

Agribusiness, Featured, Strategy

Strategic Changes Shaping a New Ag Input Retail Industry

Ag input retail is a large and dynamic industry that has faced important trends in...

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03.22.2022

Agribusiness, Management, Sales

What if You Could Be 10% Better?

One of the cool things I get to do in my role as a professor...

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04.14.2022

Agribusiness, Featured, Sales

What is Farmer Trust and How Might it Grow?

When we consider how farmers view different information sources, salespeople tend to think of themselves...

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06.02.2022

Agribusiness, Featured, Leadership

How to Tighten Your Grasp During Industry Shifts

There’s no double that the ag and seed industries have experienced major changes over the...

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06.27.2022

Agribusiness, Industry Analysis, Purdue Agribusiness Review

Resetting the Table

The food production and distribution industry is increasingly at the forefront of public discussion and...

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Graphic promoting Marketing to Farm Businesses Program.

07.29.2022

Agribusiness, Featured, Marketing

Marketing to Farm Businesses

I’ve written before about how I believe one of the more significant challenges in any...

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06.27.2022

Agribusiness, Purdue Agribusiness Review

How Farmers Markets Support Local Agriculture

Farmers markets are a popular way to support local agriculture and expand direct-to-consumer sales. For...

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06.26.2024

Agribusiness, Leadership, Management, Strategy

Empowering seed professionals through Purdue’s management academy

Empower your career in the seed industry with Purdue's Seed Management Academy. Gain vital skills...

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01.11.2023

Agribusiness

Farmers’ Purchasing Behavior and Implications for Suppliers’ Go-To-Market Strategies

Every four years, the Purdue University Center for Food and Agricultural Business conducts the Large...

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08.14.2024

Agribusiness, Featured, Management, Marketing, Purdue Agribusiness Review

The power of smart questions in leadership

Rapid change and heightened uncertainty in the business environment makes asking the right questions even...

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