Building and Sustaining a High-Performing Culture

PROGRAM Dates:

To be Announced

Registration Fee:

To be Announced

Location:

Online Delivery

PROGRAM INFORMATION:

For more information, please reach out to Emily Hoeing at hoeinge@purdue.edu, Brad Tolbert at tolbertbradleyw@johndeere.com, or Holly Smith at smithhollyj@johndeere.com.

An interactive workshop designed for John Deere Dealerships in partnership with the Purdue University Center for Food and Agricultural Business

Building a high-performing culture is not an initiative, and it is not a project with a beginning and an end. Like a field that requires constant care and maintenance to generate desired yield, culture — more specifically a high-performing culture — requires a sustained focus to ensure desired results are achieved.

Overview

During this workshop, dealership leadership teams will discover and develop a shared understanding of the dealership’s vision, values and beliefs and how they influence action (personally and collectively) and accountability for business results.

The results you are getting reflect the culture you have. To continue to evolve and meet the evolving needs of our customers and our businesses, our culture must change too.

Key Benefits

Dealership teams completing the workshop will have an increased awareness of culture and how to enact culture change and address the following for their organization:

  • Where are we today?
  • Where do we need to go?
  • Build an action-based plan that will enable a healthy culture and increase competitive advantage.

Dealership teams will:

  • Learn about the defining elements of culture and how to assess their own culture.
  • Start a dialogue about their dealership culture and the opportunities that exist.
  • Build a shared understanding and vision for what their culture should be in the future.
  • Develop a sustainable, culture-focused action plan to help employees build trust, feel more valued, engage at a higher level and build competitive advantage.

To achieve this goal, each dealership will take away an actionable integration plan and tools to make culture an intentional focus in their organization and teams.

Who Should Attend

It is vital to include people who have the decision-making ability and influence to put a culture plan into motion. Dealerships are required to participate as a team of 4-6 leaders.

Strongly Encouraged to Attend:

  • Dealership CEOs and COOs
    • They are key decision makers and empowered to make decisions
  • Dealership HR leaders
    • They are key influencers and able to support decisions

Additional Potential Attendees:

  • IS employees (Integrated Solutions Manager)
  • Sales professionals (VP of Sales)

Workshop Timeline

This workshop will take place 100% online over the course of 6 months.

Phase 1

Live, Online Zoom Sessions

  • 4-5 hours/day every 2 weeks
  • Intersession assignments will put concepts into practice

Phase 2

Regular Progress Checks

  • Review integration plans, receive feedback and track progress against key business results

Phase 3

Results Progress Check

  • Evaluate the implementation of the Culture Initiative Plan and track progress against business results

FACULTY MEMBERS

VISITING PROFESSOR; OWNER, HAMMETT CONSULTING

Workshop Framework

*Please note that Indiana is on Eastern Time (ET).

Orientation – 1 Hour

  • Review workshop objectives
  • Gain an understanding of what will be learned and how

Phase 1: Live Sessions – 4 hours

Large group sessions that include all dealership teams

Session 1

  • What is Culture & Closing the Culture Gap
  • Defining Key Business Results
  • Creating a High-Performing Culture
  • Results We Have vs. Results We Want

Session 2

  • Review Desired Key Business Results
  • Identify Actions Needed to Drive Results
  • Discuss Mission, Vision & Values
  • Connect Values, Beliefs & Experiences
  • Build 1 Value-Belief-Action-Result Table
  • Build Out Values/Action Table

Session 3

  • Review Values/Action Tables
  • Making Culture Part of Day-To-Day
  • Critical Culture Integration Tools
  • Building a Culture Integration Plan
  • Refine Culture Integration Plan

Session 4

  • Review Culture Integration Plans
  • Executing the Culture Pilot
  • Enrolling the Entire Organization
  • Tracking Progress

Phase 2: Progress Checks

Large group sessions that include all dealership teams

  • Review Progress Against Key Business Results
  • Review Culture Integration Plans
  • How are We Doing with Culture Tools?

Phase 3: Final Progress Check & Results

  • Review Progress Against Key Business Results

Travel and Information

Program location

Beck Agricultural Center
4550 US 52
West Lafayette, IN 47906

Hotel

We have a room block reserved for the group, checking in on Tuesday, July 27 and checking out on Thursday, July 29. If you have not done so already, please contact the Hilton Garden Inn West Lafayette or visit this link to make your reservation ahead of time and mention that you are with Precision Selling 2021 to receive the $115 room rate. Check-in is at 3:00 p.m. and check-out is at 11:00 a.m.

Hilton Garden Inn
356 East State Street, West Lafayette, Ind.
(765) 743-2100
Distance from campus: 1.9 miles
Locate with google maps

Getting to Purdue University: Directions and Maps

Meals

Please eat breakfast before attending the program. We will provide lunch to the group both days. Coffee, soft drinks and refreshments will be available throughout each day, as well.

What to wear

Attire for the conference is business casual. July in Indiana is typically a low of 63 degrees with a high of 80 degrees. Layers are recommended for the classroom.

Materials

Materials will be provided for you throughout the program. All of the presentations will also be emailed to you following the program.

Seminar Payment/Cancellation

Payment for the seminar is due upon registration. Please refer to our cancellation policy. You can make a substitution at any time.

For more information, contact:

Shawna Miller
Program Manager
765-494-2591
shawnam@purdue.edu

Program Cancellation Policy

If a participant is unable to attend a Purdue University Center for Food and Agricultural Business program, the participant may choose to: 1) transfer their registration fee to another participant within the same company, or 2) choose to receive a credit for the same program or another program that takes place within the 12 months following the originally booked event. However, a request to use a credit must be received no less than 30 days prior to the program start date, otherwise the credit will not be valid. No refunds will be issued regardless of cancellation date.

The Center for Food and Agricultural Business reserves the right to cancel a program due to low enrollment or other circumstances which would make the program non-viable. If a program is cancelled, registrants will be offered a full refund. Should circumstances arise that result in the postponement of a program, the Center for Food and Agricultural Business has the right to either issue a full refund or transfer registration to the same program on the new future date. The Center for Food and Agricultural Business will not be responsible for reimbursement of any participant expenses related to the cancellation or postponement of an event.

Should circumstances arise due to COVID-19 that result in the postponement of / or change to an online program, the Center for Food and Agricultural Business has the right to either issue a full refund or transfer registration to the same program on the new future date.

Workshop Framework

Orientation – 1 Hour

  • Review workshop objectives
  • Gain an understanding of what will be learned and how

Phase 1: Live Sessions – 4 hours

Large group sessions that include all dealership teams

Session 1

  • What is Culture & Closing the Culture Gap
  • Defining Key Business Results
  • Creating a High-Performing Culture
  • Results We Have vs. Results We Want

Session 2

  • Review Desired Key Business Results
  • Identify Actions Needed to Drive Results
  • Discuss Mission, Vision & Values
  • Connect Values, Beliefs & Experiences
  • Build 1 Value-Belief-Action-Result Table
  • Build Out Values/Action Table

Session 3

  • Review Values/Action Tables
  • Making Culture Part of Day-To-Day
  • Critical Culture Integration Tools
  • Building a Culture Integration Plan
  • Refine Culture Integration Plan

Session 4

  • Review Culture Integration Plans
  • Executing the Culture Pilot
  • Enrolling the Entire Organization
  • Tracking Progress

Phase 2: Progress Checks

Large group sessions that include all dealership teams

  • Review Progress Against Key Business Results
  • Review Culture Integration Plans
  • How are We Doing with Culture Tools?

Phase 3: Final Progress Check & Results

  • Review Progress Against Key Business Results

Building and Sustaining a High-Performing Culture

B2B Relational Selling enhances your ability to articulate the value of your product or service and how it solves your client’s problems. Register today to elevate your sales game and gain the skills to build lasting client relationships!

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