Agribusiness Data Analytics and Intelligence Roles Author: Dr. Lourival Carmo Monaco Neto, Postdoctoral Research Associate It was clear before and even more so now after the events of the last 12+ months — data-driven decision making is crucial for companies aiming to...
Authors: Dr. Lourival Carmo Monaco Neto, Postdoctoral Research Associate Dr. Allan W. Gray, Executive Director and Professor In previous articles in this series (Data-Driven Decision Making in Times of Crisis, and What Data?), we discussed how data and information are...
Authors: Dr. Lourival Carmo Monaco Neto, Postdoctoral Research Associate Dr. Allan W. Gray, Executive Director and Professor In our previous article (Data-Driven Decision Making in Times of Crisis), we discussed the importance of making decisions based on insights...
Author: Dr. Nathan DeLay, Assistant Professor There is a lot of talk about “big data” in agriculture these days. The farm of the future is said to use multispectral imagery, soil and micro-climate sensors, equipment telematics data, and GPS to drive yield enhancing...
Data Collection and Usage The collection of data, information and analytics are sweeping the world by storm. They are buzzwords likely heard on almost a daily basis, and they are only becoming more and more prevalent in food and agricultural business. Download This...
Article Unlocking the drivers of Big Data analytics value in firms. Nadine Côrte-Real, Pedro Ruivo, Tiago Oliveira, and Aleš Popovič. Journal Journal of Business Research, 2019, Vol. 97 (160-173) Reviewer Dr. Brady Brewer, Assistant Professor Summary The term...
Author: Dr. Brady Brewer, Assistant Professor The agricultural sector is highly competitive. At every level of the value chain, participants compete for market share, cost advantages or any other strategic advantage. With advancements in technology, customer...
Article Diaz, Alejandro; Kayvaun Rowshankish, and Tamim Saleh. “Why Data Culture Matters.” McKinsey Quarterly, September 2018. Reviewer Dr. Allan Gray, Executive Director and Professor Brief Summary The authors identify seven key takeaways from interviews with...