Food

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Creativity, Innovation & the Operational Excellence Paradox

09.25.2020

Purdue Agribusiness Review, Strategy

Creativity, Innovation & the Operational Excellence Paradox

Creativity and innovation may sound synonymous, but there is a subtle yet noteworthy distinction between...

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How Does Customer Satisfaction Impact Future Costs of Selling?

09.25.2020

Purdue Agribusiness Review

How Does Customer Satisfaction Impact Future Costs of Selling?

The cost of selling (COS) is defined as the expenditure incurred by a firm to...

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Five Dimensions of Strategy Execution

12.09.2020

Purdue Agribusiness Review, Strategy

Five Dimensions of Strategy Execution

The authors conduct an extensive review of the literature, engage a panel of industry experts...

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Digital Hybrid Business Models

12.09.2020

Purdue Agribusiness Review, Strategy

Digital Hybrid Business Models

When innovation is the subject of an article, lecture or conversation, we often think of...

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The Difference Between Mentoring and Coaching

12.09.2020

Leadership, Management, Purdue Agribusiness Review

The Difference Between Mentoring & Coaching

Many organizations have put formal mentoring programs in place while other companies have sought to...

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Weather and Technological Change's Impact on Total Factor Productivity

12.09.2020

Purdue Agribusiness Review, Research

Weather and Technological Change’s Impact on Total Factor Productivity

Total factor productivity (TFP) is a measure of economic efficiency and is commonly measured as...

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Using Technology to Address Farm Labor Shortages - Effective or Not?

03.24.2021

Purdue Agribusiness Review, Strategy

Using Technology to Address Farm Labor Shortages – Effective or Not?

Economists have always been interested in the interactions between capital and labor. In a recent...

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The Role of Digital Technology in Agribusiness

03.24.2021

Purdue Agribusiness Review

The Role of Digital Technology in Agribusiness

This paper analyzes the effect of digital transformation on value creation and attempts to improve...

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Challenges of Implementing Omnichannel Marketing

03.24.2021

Marketing, Purdue Agribusiness Review

Challenges of Implementing Omnichannel Marketing

Using an omnichannel strategy has been understood as a potential next step after a multichannel...

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Digital Technologies: Innovating for the Future of the Agri-Food Industry

06.23.2021

Industry Analysis, Purdue Agribusiness Review, Strategy

Digital Technologies: Innovating for the Future of the Agri-Food Industry

According to McKinsey & Company, April 21, 2021 was marked as World Creativity and Innovation...

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