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Actionable, relevant insights on food and agricultural business management, strategy, sales and marketing, and more–all from the Purdue University experts you trust.

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06.04.2026

Featured, Management, Purdue Agribusiness Review, Strategy

Turning Static into Signal: How economic intelligence sharpens decisions in agribusiness

The challenge isn't finding more data. It's identifying the information that should change what you...

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Aerial view Container cargo ship loading unloading container import export sea port, Global trade business container cargo ship freight shipping commercial trade logistic transportation international.

06.04.2026

Featured, Purdue Agribusiness Review, Supply Chain

The Hidden Tax on Global Sourcing: What regulatory divergence really costs agribusiness firms

The cost of global sourcing is increasingly shaped by regulatory differences, not just tariffs. Here's...

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Industrial Panorama: An expansive aerial view reveals an industry

06.04.2026

Featured, Leadership, Purdue Agribusiness Review, Strategy

The collaboration gap holding back agricultural innovation

Agricultural innovation often stalls not because of a lack of assets, but because organizations struggle...

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Rice field planted in the morning sun and high-yielding smart farm technology input icons, cost reduction and care with IoT. watering harvesting fertilizer revenue.

06.04.2026

Featured, Purdue Agribusiness Review, Strategy

When Integration Stops Working: Big Ag’s strategic reconfiguration

As agricultural businesses become more technologically and economically distinct, the value of integration is increasingly...

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05.21.2026

Agribusiness, Featured, Sales

What makes selling to farmers different? New agribusiness sales data

New agribusiness sales data shows selling to farmers depends less on closing and more on...

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05.13.2026

Agribusiness, Featured, Management, Production Agriculture, Supply Chain

A Week in Brazil: What our MS-MBA cohort learned from the other side of the global food system

MS-MBA students traveled to Brazil to explore agribusiness strategy, global supply chains and decision-making across...

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04.16.2026

Agribusiness, Featured, Large Commercial Producers Survey, LCP Signals

Are large producers really data-driven? A subtle tension in how decisions get made

Large producers say they’re data-driven. The reality is more nuanced, revealing a persistent tension between...

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03.19.2026

Agribusiness, Featured, Large Commercial Producers Survey, LCP Signals, Risk Management

Opportunities, threats and what producers believe they can control

Part of the LCP Signals series, this post explores how producers’ confidence in what they...

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03.04.2026

Featured, Purdue Agribusiness Review

Why most agribusiness AI strategies never get past pilots

Despite strong confidence in artificial intelligence, most agribusiness firms never scale AI beyond pilot projects....

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03.04.2026

Featured, Purdue Agribusiness Review

Human talent in the food and agriculture industries 2025-2030

Demand for agribusiness talent continues to outpace supply. New workforce projections reveal a structural gap...

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03.04.2026

Featured, Purdue Agribusiness Review

Unconventional lessons from consumer (that includes you!) behavior

Consumer behavior often appears irrational, but it reveals critical signals about trust, expectations and market...

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03.04.2026

Featured, Purdue Agribusiness Review

What business are you really in? The four economic models redefining agricultural retail

Agricultural retail is no longer a single business model. Understanding the four dominant economic archetypes...

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