Filter by Tag: Agribusiness.

A Sales Management Checklist

Author: Dr. Scott Downey, Director and Professor I have written before about how management is a well-researched process that involves analysis, planning, execution and measurement. I have also pointed out how my discussions with sales managers often result in fairly...









Media About You Is Happening With or Without You, Agribusinesses

February 10, 2021 | Letters Authors: Jinho Jung, Graduate Research Assistant, Purdue University Department of Agricultural Economics Courtney Bir, Assistant Professor, Oklahoma State University Department of Agricultural Economics Nicole Olynk Widmar, Associate Head...



The Importance of Sample Size

February 8, 2021 | Letters Author: Dr. Michael Delgado, Associate Professor, Department of Agricultural Economics, Purdue University We learn in statistics classes that the size of our data sample matters. Then, we get “in the real world” and realize that our sample...






Online Media Analytics in Agribusinesses (or Lack Thereof)

January 25, 2021 | Letters Authors: Jinho Jung, Graduate Research Assistant, Purdue University Department of Agricultural EconomicsCourtney Bir, Assistant Professor, Oklahoma State University Department of Agricultural EconomicsNicole Olynk Widmar, Associate Head and...



Trying to Help When, Where and How We’re Able

December 28, 2020 | Letters Author: Dr. Nicole Olynk Widmar, Associate Head and Professor, Purdue University Department of Agricultural Economics We first invited you to Consumer Corner in June of 2020 to derive insights from agricultural economics consumer-relevant...



Progress is Required; Consensus is Not

December 14, 2020 | Letters Author: Dr. Nicole Olynk Widmar, Associate Head and Professor, Purdue University Department of Agricultural Economics This work is the product of the collaboration on Against the Odds: A Path Forward for Rural America by Bruce Vincent,...



Five Dimensions of Strategy Execution

Reviewer Dr. Allan W. Gray, Executive Director and Professor Article Conceptualizing and Measuring the ‘Strategy Execution’ Construct. Carla Albuquerque de Oliveira, Jorge Carneiro and Felipe Esteves Journal Journal of Business Research, 105 (2019), 333-344 Summary...