Consumer Preferences and Perceptions of Food Safety, Production Practices and Food Product Labeling Today’s consumers are increasingly sensitive to the processes employed and safeguards in place in modern food production. Download This Resource Categories:...
2011 Precision Agricultural Services Dealership Survey Results In the spring of 2011, Crop Life magazine and Purdue University’s Center for Food and Agricultural Business conducted the 15th annual survey of crop input dealers (skipping 2010 and 2012). Download This...
2009 Precision Agricultural Services Dealership Survey Results In the spring of 2009, Crop Life magazine and Purdue University’s Center for Food and Agricultural Business conducted a survey of crop input dealers for the 14th consecutive year. In February, a...
Serving Producers in Volatile Times Without question the agricultural industry is experiencing one of the most volatile times in history. This volatility leads to uncertainty about the industry’s future. Certainly, long-term forces are in place to provide a strong...
Market Segmentation Practices of Retail Crop Input Firms The farmers targeted by crop input retailers may be divided into distinct groups or segments, but retail crop input firms vary in their ability to implement strategies to serve individual segments. In this...
An Evaluation of Customer Relationship Management Practices Among Agribusiness Firms Download This Resource Categories: Agribusiness, Management, Research, StrategyTags: 2007, Allan Gray, antonio torres jr., cluster analysis, crm, customer relationship management,...
